Creative Direction/Product Marketing

The macaroni necklace: a classic piece of matronly couture. The idea of this ad was to delight and gently nudge the viewer as if to say “Come on Pete, let’s step it up this year for Mother’s Day”

Network wide flash banners for Metromix special Mother’s Day content.
My work on this project: Creative Direction, storyboards, photoshop mocks, Flash design, action script

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